Amazon Marketing Management

We take the nasty out of Amazon and provide a streamlined Amazon Marketing Strategy/Service allowing your organization to focus on the other tasks at hand.

Regardless of the size of your business the benefits of using Amazon as a revenue channel are undeniable.

Working with experts at CrossLeaf to manage your Amazon marketing will help to maximize your spend by localizing your audience and keeping a close eye on fluctuations within the daily market.

304
Million

Activate accounts on Amazon. Your competitors are selling there and so should you.

THE IMMEDIATE SOLUTION

In today’s fast-paced environment, it is hard for an organization to dedicate resources to each and every selling channel as the means to manage them can be demanding.   We have the dedicated resources to help organizations get their Amazon marketing strategy together and build the appropriate campaigns to capture existing market potential.  We manage and optimize your campaign to ensure you maximize your spend and are exposed to the intended consumer audience.

MORE LEADS AND MORE CONVERSIONS

Amazon is similar to Search Engines like Google.  Amazon aim’s to present relevant products for all of the unique search entries.  We help organizations become present when relevant searches are made to allow their product to be positioned in-front of interested customers with buyer-intent.  Through organic rank optimization – encouraging your product to be listed naturally higher – and through paid ad promotions, we help generate more leads and more conversions.

How can we assist?

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Amazon Strategy & Keyword Research

Worried that the market may be over competitive?  Not sure what to expect?  We can uncover the areas of opportunity and build controlled campaigns to maximize your efforts.  

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Sponsored Products

Sponsored Products appear on the Amazon search results pages which are triggered by a user’s search term.  We manually control the outcome by positioning our clients products for high buyer intent search terms while keeping the cost per bid/conversion as low as possible. 

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Headline Search Ads

Headline Search Ads capture your customers attention by being at the top of the pages search results for multiple products. Our experience shines through when manually managing this keyword targeting tactic.

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Product Display Ads

Amazon Product Display Ads is an integral part to you cost-per-click (CPC) strategy with targeted display ads that drive traffic to a selected product’s detail page. We leave no stone unturned to make sure you are actively present and available for your customers.

What about Organic Rankings?

Amazon being one of the worlds largest product based search engines, you want to ensure that your organizations products and present (organically) even without amazon pay-per-click.

We know the intricacies behind optimizing your listings enabling your products to rank in relevant positions for competitive keywords searches.

What do we report on?

Working with CrossLeaf allows you to have all the hands-off benefits of service management while also being fully aware of what is happening within your Amazon channel.   We provide individualized reports that give Managers the insights they need to understand their performance at a glance while also being able to drill down and determine the finer success drivers.

How do we achieve
success for our clients?

  • Increase Organic Traffic
  • Increase Buy Box Percentage
  • Decrease Cost Per Click
  • Decrease Advertising Cost of Sale
  • Increase Conversion Rate
  • Increase Sales

Find new and returning customers with high buyer intent

The safe assumption is that when someone is searching within Amazon, they have a high purchasing probability in comparison to the typical search engines like Bing, Yahoo and Google.  Don’t miss out on this traffic and get positioned with an Amazon marketing strategy that will set you up for success.

They’re looking for you. Let’s help them find you. 

Ready to leverage Amazon to it’s fullest?

Get in touch with us today.